Business Planning Level 2

Course Code: OCN213
Award Level 2, Similar to - GCSE (Grades A*-C)

Gain an understanding of principles and practice of Business Planning.

Learn to describe and evaluate your business idea, carry out market research into your idea and market your product or service.
Compile the financial information required to run a business, produce a business plan, identify sources of funding and instigate relevant business controls

Course Content

Module 1: Planning to succeed

Personal profiling and self-assessment
Evaluating your business idea
Writing a business plan
Business structures
Basic accounting requirements

Module 2: Market Research

Types of Research
Survey methods
Questionnaires
Secondary research
Market research analysis

Module 3: Effective Marketing

The marketing cycle
Marketing plans
The cost per sale formula
Target customers
Business generation
The Marketing mix
Product life cycles

Module 4: Finance

Financial planning and control
A personal survival budget
Start up budget
The meaning of profit
Direct and fixed costs
Break even analysis
Costing and pricing
Sales forecasting and adjustments
Cash flow forecasting
Profit and loss forecasting
Capital requirements

Course Duration

Students may register at any time and have a full year to complete their studies.

Assessments

The course will take the form of a series of written assignments which are submitted and marked by your tutor. There is no external examination.

Study Method

The course is designed for study by distance learning at home or at work. Students receive a course manual, assignments and study guide plus tutor support by mail or email. You can start at any time and plan your studies over a period of up to one year from the time of registration.

Qualifications

At the end of this course successful learners will receive a level 2 NCFE Award certificate of achievement. That means that it is independently accredited at a level of learning equivalent to level 2 on the National Qualifications Framework (NQF) for England, Wales and Northern Ireland.

You can read more about NCFE and our awarding bodies here: Awards