1Course Overview
Sales and Marketing Level 4
Course code: OBS027
Boost your skills in Sales and Marketing from home, and achieve an Ofqual regulated Level 4 Extended Diploma in Sales and Marketing.
This Level 4 course provides you with both sales and marketing and business management skills needed to succeed in your career.
It is ideal for:
- Students who want to develop their sales and marketing skills
- Learners that want to go onto university and further learning
- Those aspiring to work or progress their career in business management
This course allows you to:
- Fast track your skills to the second year of university standard
- Develop the personal and team skills to be able to succeed in a working environment
- Understand the financial, social and managerial aspects of a business
- Study from home at your own pace
This course gives you the equivalent of the first year of an Undergraduate degree in Accounting and Finance.
Join over 75,000 other students who chose to improve their education and boost their employability through distance learning.
2Course Content
Level 4 – Sales and Marketing
Module 1: The Business Environment
- Learn what is meant by the term 'business environment' and how it affects an organisation.
Module 2: Customers and Customer Service
- Explore the customer journey and the decisions that are made when they make purchases, and how this can be beneficial to an organisation.
Module 3: Marketing Mix
- Discover the different types of variables that a company faces (the external environment and the micro-environment) and how a company can control these to benefit themselves.
Module 4: Marketing and Sales Planning
- Discover how fundamental marketing and sales are to the business and how vital they are in achieving profitability and success within different business sectors.
Module 5: IT in Business
- Evaluate IT in a business and the competitive advantage that it provides, especially from a managerial perspective.
Module 6: Managing and Using Marketing
- A comprehensive induction to marketing and how relevant it is to operations in many different organisations, regardless of whether it is a profitable outcome.
Module 7: Customers and their Needs
- Realise that the aim of marketing is to satisfy the needs of a customer and how each person in an organisation is held responsible for parts of the process.
Module 8: E-Marketing Communications
- Evaluate the success of the internet and the vital role it plays in revolutionising organisations and all aspects of operations within a business.
Module 9: High Performance Sales
- Discover how sales performance is used to assess the success and growth of an organisation.
Module 10: Marketing Strategy
- Review how organisations develop marketing strategies in a complex environment, how they assess opportunitis and which marketing positions and stratgies contribute to an organisations success.
3Other Information
Assessment
This course is assessed through online assessments and written assignments. Once you have completed each module, you will be provided with an online assessment of 30 multiple-choice questions to complete.
Once each module and online assessment is completed you will be provided with the details for each written assessment. Each assessment is between 3000 – 5000 words long.
Course Duration
You will have access to your course and materials for 5 years. This is more than enough time to give you flexibility to work at your own pace without the pressure of deadlines.
Each module contains 40 guided learning hours of study material, and an additional 30-50 hours of optional materials are also provided. These include resources such as exercises, additional reading, internet resources and self-testing exercises.
Study Method
You will study this course via distance learning which means you are in control of your learning. Study when and where you choose and at a pace that suits you.
Throughout the duration of your studies, you will have access to 1-2-1 skype sessions with your tutor, interactive and informative webinars and an online social learning forum to help you along your journey.
Course Outcomes
This course is taught via Online Business School.
Upon completion of this course, students will receive an ATHE Level 4 Extended Diploma in Sales and Marketing. This qualification is fully regulated by Ofqual.
The Level 4 modules and assessments are equivalent to the first year of an Undergraduate degree. On completion of this course, students will be able to progress onto the second year of an accredited Undergraduate Degree programme or equivalent.
4Q&As
Your Questions Answered
What skills are needed to enrol onto this course?
In order to enrol onto this course, you must be at least 18 years of age and have completed secondary education.
Is there a time limit for the completion of this course?
You may start at any time and have 5 years to complete your studies. This course is truly flexible and adaptable around your lifestyle.
What is included in the cost of my course?
- Dedicated personal tutor support with 1-2-1 Skype sessions
- Dedicated student support
- Access to an online Social Learning forum
- Assignment marking and feedback
- FREE CV writing service
Do I have to sit an exam?
No. This course is assessed based on tutor-marked assignments.
Are there any additional costs?
No, everything you need is included in the price!
How do I get my work assessed?
Each online multiple-choice assessment will be marked immediately, and the results will be shown on screen.
Once you have completed your written assessments, these will be marked and returned to you. On successful completion of the course you will be awarded your certificate.
What if I still have questions?
That’s not a problem. We want to make sure you’re 100% confident about enrolling on the course and starting your study. So, just give our Student Support Team a call on 03300 563 100 and they’ll do their best to help.
