Business Management and Introduction to Business Marketing QLS Level 3
Develop your knowledge and skills in our Business Management and Business Marketing Level 3 Bundle, from home!
- Study theories of marketing such as the Boston Matrix and market segmentation
- Learn about different types of promotion and pricing strategy
- Develop your managerial skills to coach people and manage performance
- Explore the nature of leadership and find your own management leadership style
This course is ideal for those wishing to specialise in the marketing aspects of business, as well as develop professional knowledge of management for promotion opportunities.
This comprehensive course combines the theoretical aspects of marketing with the practical skills required to manage teams within business.
All course materials will be delivered to you by post or by email, so it couldn’t be easier. Our experienced and friendly tutors will help you every step of the way by email.
Course Duration
Up to 2 years.
Study Hours
Approximately 160 hours.
Course Outcome
Business Management Level 3 and Introduction to Business Marketing Level 3.
Entry Requirements
There are no specific entry requirements for this course
Assessment
Tutor-marked assignments.
Business Management QLS Level 3
- Managers as people
- Feedback
- Delegating
- Average managers and great managers
- Listening
- Developing your staff
- Coaching
- Managing in context
- Strategy
- Structure
- Systems
- Financial systems
- Performance and development review
- Holding meetings
- Developing effective transactions
- Ineffective transactions
- Stages of team development
- Performing
- Expectations
- Measures
- Outcomes
- Keeping performance records
- SMART goals
- Achieving balance
- Motivations
- Considerations when goal setting
- Learning from experience
- Leadership and management
- Four styles of leadership
- Leadership and politics
- Dealing with conflict
- How to make collaboration work
- Leadership influences on management
Introduction to Business Marketing QLS Level 3
- Introduction to marketing
- Marketing and value
- The value chain
- Markets
- Corporate objectives
- Target markets
- Marketing mix
- Marketing and growth
- Market life cycles
- Marketing strategies at different stages of the life cycle
- Market share
- Patenting
- Product portfolios
- The Boston matrix
- Competition
- Adding value
- The competitive compass
- Product ranges
- Tactical pricing
- Inbound logistics
- What place means for an industry
- Market segmentation
- Deciding how to segment a market
- Segmentation and value
- Segmentation and place
- Promotional activities
- Life cycle and promotion
- Promoting to different market segments
- Promoting what people value
- Different kinds of advertising
Assessment
This course is assessed through a series of written assignments, which are submitted to your tutor. There is no external examination required.
Course duration
Once enrolled, you will have two years to complete this bundle (one year per course), which will allow you to work at your own pace, without the pressure of tight deadlines. You will also receive 12 months tutor support for each course, so you can feel confident that you’ll get the help you need. This bundle will take you approximately 160 hours. Studying around your work and family commitments has never been easier.
Study method
This course will enable you to work when and where you want. You can study from home or at work; it is completely up to you. All your materials will be posted to you or sent to you online. You will also receive our tutor support by email, so help is only a click away!
Course outcomes
At the end of this course successful learners will receive two Certificates of Achievement from ABC Awards and Certa Awards and a Learner Unit Summary (which lists the components the learner has completed as part of the course). This will be a certificate in Business Marketing Level 3 and a certificate in Introduction to Business Marketing Level 3.
Awarding body
This course has been endorsed by ABC Awards and Certa Awards for its high-quality. The Quality Licence Scheme, endorses high-quality, non-regulated provision and training programmes. This course and/or training programme has been endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. This course and/or training programme is not regulated by Ofqual and is not an accredited qualification. Your training provider will be able to advise you on any further recognition, for example progression routes into further and/or higher education. For further information please visit the Learner FAQs on the Quality Licence Scheme website.
You do not need any previous knowledge to enrol onto this course.
You may start at any time and have two years to complete this bundle (one year per course). This bundle is truly flexible and adaptable around your lifestyle.
Dedicated personal tutor support
Dedicated student support
Assignment marking and feedback
FREE CV critique service
FREE employability guide to help you impress future employers
FREE XO Student Discounts card
* Comprehensive study guide
* Exclusive Open Study College Pen
* Student study planner
* Three colour highlighter
* Student notebook
* Document wallet
Not included with the online study option
No, everything you need is included in the price!
It's not a problem. We offer a course replacement service, so if you get into trouble and your course pack is lost or damaged, our Student Support Team can provide you with a new set of materials for a one-time additional fee.
That's not a problem. We want to make sure you’re 100% confident about enrolling on the course and starting your study. So, just give our Student Adviser Team a call on 03300 563 100 and they’ll do their best to help.
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If you are interested in Management & Leadership and you’re looking for a more flexible approach to learning that fits around your life - this is the ideal course for you. Enrol online today by clicking below or speak to one of our advisers for more information.
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