Google Analytics

Course code: LE013
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Become a master of Google Analytics with this interactive and engaging course.

  • Learn the fundamentals of Google Analytics and how it can assist with measuring the success of your company’s digital activity.
  • Understand how to build Google Analytics infrastructure.
  • Develop your Google Analytics reporting skills, including behavioural and customer acquisition data.
  • Study how to set up conversion data, including goal flow reports and funnel visualisations.
This course is only available to study online.
Course overview

This course will stand you in excellent stead for working within a digital marketing role. Find out how your business is performing online and measure the success of your business activity with Google Analytics’ useful and informative tools.

You’ll have no strict deadlines or timetabling to contend with so you can study at your own time and pace.

Home-learning is simple and stress-free, so enrol today and join the 100,000 students who have studied with us.

Course Duration

Up to 12 months

Course Outcome

You will receive a certificate of completion

Entry Requirements

There are no specific entry requirements for this course


Quizzes and exam simulations

Course content

Extra info


Fun quizzes and exam simulations after each module reinforce your confidence and aid progression through the course. No assignments or external examination are required.

Course Duration

With this flexible home learning course you can fast-forward, rewind or repeat all the online classes so you can go at your own pace with no strict deadlines. Two weeks or twelve months, its completely up to you!

Study Method

This blended learning solution offers a highly interactive and engaging learning environment with video demonstrations, multimedia presentations and educational games to assist with your study. Fun quizzes and exam simulations after each module reinforce your confidence and aid progression through the course. This course also includes the use of social networking forums so you can chat to other students.

Course Outcome

Upon successful completion, you will gain a certificate of completion.


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